Marketing Associate l Forensic and Litigation Consulting

Company: FTI Consulting, Inc
Location: Washington
Posted on: November 12, 2024

Job Description:

Marketing Associate l Forensic and Litigation ConsultingFTI Consulting is the world's leading expert-driven consulting firm. Over the last 40 years, FTI Consulting experts have served as the trusted advisor to Fortune 500 companies and the world's leading law and private equity firms when they are facing their greatest opportunities and challenges. Our strong performance and continued success are a direct reflection of the ambition, energy and commitment of our talented professionals across the globe to make a positive impact for our clients and communities.At FTI Consulting, you'll work side-by-side with leaders who have shaped history, helping solve the biggest challenges making headlines today. From day one, you'll be an integral part of a focused team where you can make a real impact. You'll be surrounded by an open, collaborative culture that embraces diversity, recognition, professional development and, most importantly, you.Are you ready to make your impact?About the RoleThe Senior Marketing Associate will work closely with the practice Marketing Manager and business stakeholders to execute strategic, integrated marketing campaigns aligned to the overall practice strategy. This position will support and execute tactical components of integrated marketing campaigns across multiple marketing channels. To be successful in this role, the candidate needs to have strong attention to detail, superior writing skills, enjoy being collaborative, and flourish in a fast-paced, high-performing environment.This position will report to the Marketing Manager, with a dotted line to the Managing Director, Marketing for the Forensic and Litigation Consulting Practice.How You'll GrowWe are committed to investing and supporting you in your professional development and we have developed a range of programs focused on fostering leadership, growth and development opportunities. We aim to promote continuous learning and individual skills development through on-the-job learning, self-guided professional development courses and certifications. You'll be assigned a dedicated coach to mentor, guide and support you through regular coaching sessions and serve as an advocate for your professional growth.As you progress through your career at FTI Consulting, we offer tailored programs for critical professional milestones to ensure you are prepared and empowered to take on your next role.External-Facing

• Assist in developing and writing content and collateral for various go-to-market Toolkits for the practice (i.e., case studies, service sheets, brochures, etc.) in addition to maintaining trackers and updated master copies.
• Execute social strategy, including writing content and creating graphics.
• Coordinate thought leadership development, including coordination with outside agencies as needed.
• With the direction of the Marketing Manager, monitor market, industry, and competitive trends and report on key issues affecting the business.
• Support digital marketing efforts (i.e., paid search, webinars, landing pages, etc.) and report ROI and results of integrated marketing campaigns (i.e., social media, email, website, etc.).
• Coordinate practice award submissions and maintain a record of awards for use in marketing collateral.
• Assist in strategy and execution of industry events - in-person, hybrid, and virtual - including sponsorship and event logistics, event design and set up, and invite and registration management.
• Support the practice in preparing both customized and off-the-shelf pitches, RFPs, and presentations as needed.Internal Communications
  • Maintain current content on practice internal microsites (Atlas, Teams) including the updates of professional biographies, CVs, and headshots.
  • With direction from the Marketing Manager, create and publish internal newsletters applicable to the practice; share content with relevant practice and segment newsletters to promote cross-firm awareness.
  • Prepare internal reports measuring the ROI on integrated marketing campaigns and other marketing efforts for use in executive-level reports. Provide suggestions and collaborate on the strategy for future campaigns and tactics.Project Management / Administrative
    • Actively use project management tool (Wrike) to track timelines, develop mitigation strategies to address project risks and issues and proactively identify and communicate issues to the Marketing Manager.
    • Ad-hoc projects to support practice, segment, and firm goals.
    • Supports submissions, reviews, and approvals of agreements, communications and marketing content, invoices, and other items with applicable internal groups.What You Will Need to SucceedBasic Qualifications
      • Bachelor's degree, preferably in a Marketing or Communications-related field.
      • 2+ years of marketing experience. Marketing experience with a professional services firm, law firm, or corporation is highly desired.
      • Applicants must be currently authorized to work in the United States on a full-time basis; this position does not provide visa sponsorship.
      • Ability to travel to clients and FTI office(s) as needed.
      • Coordination of FLC events.Preferred Qualifications
        • Strong organization and time management skills with the ability to prioritize.
        • Strong team player with the ability to work independently and remotely effectively.
        • Superior communication including writing, speaking, and listening.
        • Excellent, concise, and persuasive business writing skills.
        • Exceptional organizational and project management skills.
        • Strong attention to detail.
        • Basic knowledge of graphic design is preferred, including InDesign, PowerPoint, and Canva.
        • Knowledge of SharePoint, Zoom, and email management platforms (Knak and Eloqua) and client relationship systems (e.g., Salesforce) is a plus.
        • Ability to multi-task and prioritize competing tasks and deadlines in a fast-paced environment.
        • Decisiveness and excellent use of independent judgment.
        • Ability to interact, communicate and collaborate with a wide variety of individuals at all levels of the organization.
        • Ability to work independently as well as part of a team.About FTI ConsultingFTI Consulting is a global business advisory firm dedicated to helping clients with their most significant opportunities and challenges. With more than 8,000 employees located in 33 countries and territories, our broad and diverse bench of award-winning experts advise their clients when they are facing their most significant opportunities and challenges. At FTI Consulting, we embrace, cultivate and maintain a culture of diversity, inclusion & belonging, which are fundamental components to our core values. FTI Consulting is publicly traded on the New York Stock Exchange and has been recognized as one of the World's Best Management Consulting Firms by Forbes. For more information, visit www.fticonsulting.com and connect with us on Instagram and LinkedIn.FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.
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